tittle. Burger King instagram profile launch

job description. with the mission to start the burger king brasil's instagram profile, came the insight to reinforce the brand slogan #doityourway by showing real and authentic content on social media. and so it began a new way of working (which was something really out of the box back in 2014): photo and video shoot allocated at a bk's store itself in order to create content that would speak direct and truthfully with the brand lovers.

key responsibilities. planning, script and direction of the shooting, copywriting and art direction.